The School of Media Studies, Jaipur National University, organized a Research Workshop on 'The Future of Media Research: Analyzing Trends, Audiences, and Impact' on 25th February 2025. The workshop was designed for BAJMC and MAJMC students to enhance their understanding of emerging research methodologies in media studies. The resource person for the workshop was Dr. Yogesh Kumar Gupta, Assistant Professor, School of Journalism and Mass Communication and New Media, Central University of Himachal Pradesh, Dharamshala. Dr. Gupta's session focused on Emerging Trends in Media Research; Audience Behavior and Analytics; Impact of New Media on Traditional Journalism; Research Methodologies in Media Studies; Practical Applications of Media Research with examples from the TV and Film Industry.