School of Business & Management

Analysis of Financial Statements at Philips India Pvt. Ltd. (Project undertaken by Prerna Khurana MBA session 2019-21)

Duration: 45 days

Novelty of the project: Area of specialization: Analyzed the performance of various financial functions of liquidity, asset management, solvency and profitability and Suggested strategies to improve upon it

Impact of HR Strategy on Organizational Performance During Covid-19 at Taj, Chandigarh (Project undertaken by Ibrahim Mohammed Quereshi MBA Integrated session 2019-21)

Duration: 45 days

Novelty of the project: Suggested hiring of Interns to achieve desired organizational performance during Covid-19. Developed Training and Development program for Interns to achieve desired organizational performance

Impact of Sales Promotion on Consumer Purchase Behaviour at Wao Burger, Jaipur (Project undertaken by Kushagra Attri MBA Integrated session 2019-21)

Duration: 45 days

Novelty of the project: Identified the reasons for decreasing footfall at Wao Burger outlet. Investigated the product's preferences in fast food restaurents. Designed sales promotion program to increase footfall at Wao Burger retail outlet.

A Study On Functioning Of Tpa Department

Duration: 6 weeks

Novelty of the project: Use of Hospital Management Information System and its effectiveness in TPA Department.

To Analyze Compliance For International Patient Safety Goals”

Duration: 6 weeks

Novelty of the project: Use of Hospital Management Information System and its effectiveness in TPA Department.

Quality Control

Duration: 6 weeks

Novelty of the project: Continuous Quality Improvement in Hospitals Functioning as per International Standards

Discharge Planning Processes

Duration: 6 weeks

Novelty of the project: Use of Digital Patient Flow in Discharge Planning Process

Medical Tourism

Duration: 6 weeks

Novelty of the project: Outbound Medical Tourism Services Market's Robust Growth at National & International Level

Study of Hospital Discharge Process

Duration: 6 weeks

Novelty of the project: Hospital Discharge Innovations to Improve Care Transition (HDIICT)

The Study on the Employee Engagement intervention & induction program of Lemon Tree Hotel

Duration: 45 Days

Novelty of the project: As per hospitality industry Lemon Tree is more concerned about the Employee Engagement Activities and hire the SHI Candidates who can’t speak and listen. The company provide them a better platform in which they can earn and also make their working Performa. Also company is having a social care for street dogs they give shelter into their hotel premises, they provide good meal as well as medical care them.

A Study on Marketing Mix of Louis Vuitton

Duration: 45 Days

Novelty of the project: Louis Vuitton is one of the largest luxury brand in world which is cattering upple class segments of the world. It give its cutomera different level of satisfaction in term of luxury and eliteness. It should start doing business for business class or middle segment of the world and also make customised products for their customers.

A Study on Marketing Mix of Google

Duration: 45 Days

Novelty of the project: Covid-19 effects on the Marketing Mix of Google but company faced it positively rather than threat. Also diagnose that how online cometition can be won and how threats can be turned out into opportunities even in uncertainity.

A Study on the Marketing Strategy of Siemens Company

Duration: 45 Days

Novelty of the project: Siemens use their marketing strategies without any promotional activities and run their business successfully with superior quality products.

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